Priya C. Fernandez
Product Design
— san francisco, ca —
Intuit
Complex multi-user fintech design including AI-powered insights, onboarding experiences, and system-level design auditing for Intuit QuickBooks.
Walmart | Sam’s Club
A user-friendly interface for an internal financial operations Saas tool at Sam's Club. Focused on bringing new data visualizations, AI-powered insights and additional data sets for an enhanced user experience and increased adoption.
Blue Shield of California
Case study coming soon. In the meantime, check out the prototype of the end-to-end flow I designed for search and selection of a new doctor.
Bleacher Report
An optimized account creation flow on BR’s Android and iOs native apps aimed at reducing flow friction and increasing user conversion.
USAA Financial Services
A co-branded real estate search experience and optimized reward program enrollment process for USAA military bank members.
Zaplabs (Realogy)
A new mobile onboarding process on Android and iOs for Coldwell Banker, Century 21, Better Homes & Gardens and other associated realty brands.