Priya C. Fernandez

Product Designer | Oakland, CA.

Intuit

Complex multi-user fintech design including AI-powered insights, onboarding experiences, and system-level design auditing for Intuit QuickBooks.

Walmart | Sam’s Club

A user-friendly interface for an internal financial operations Saas tool at Sam's Club. Focused on bringing new data visualizations, AI-powered insights and additional data sets for an enhanced user experience.

 
Blue Shield of CaliforniaCase study coming soon. In the meantime, check out the prototype of the end-to-end flow I designed for search and selection of a new doctor.

Blue Shield of California

Case study coming soon. In the meantime, view a presentation of this body of work.

Bleacher ReportAn optimized account creation flow on BR’s Android and iOs native apps aimed at reducing flow friction and increasing user conversion.

Bleacher Report

An optimized account creation flow on BR’s Android and iOs native apps aimed at reducing flow friction and increasing user conversion.

 
USAA Financial ServicesA co-branded real estate search experience and optimized reward program enrollment process for USAA military bank members.

USAA Financial Services

A co-branded real estate search experience and optimized reward program enrollment process for USAA military bank members.

Zaplabs (Realogy)A new mobile onboarding process on Android and iOs for Coldwell Banker, Century 21, Better Homes & Gardens and other associated realty brands.

Anywhere Real Estate (Zaplabs)

A new mobile onboarding process on Android and iOs for Coldwell Banker, Century 21, Better Homes & Gardens and other associated realty brands.